Team Training, Life Changing

The Key Benefits of a Franchise Model

Nov 29, 2018 3:15:00 PM

If you’re thinking of investing your money into a franchise business, it’s safe to say the chances of your franchise not being successful are minimal compared to starting a new business. That’s because franchising offers a number of benefits, both to the buyer and seller. 

Here are some of the primary advantages a franchise model presents.

Training and support

As a franchisee you can expect to receive initial training and ongoing support from the franchisor, which greatly increases your chances of succeeding. A good example to mention is the F45 fitness franchise, which has been extremely successful with franchises all over the world. F45 provides its franchisees with daily training programs, and extensive coaching in the F45 business system, including customer acquisition and retention. “This assistance allows franchisees and their staff to avoid a lot of the renowned pitfalls of gym ownership and focus their energy on the key growth drivers in their business,” says F45 Invest. The support franchisors offer normally includes managerial and administrative services, as well as marketing support.


Capital

An Entrepreneur article highlighted that: “The most common barrier to expansion faced by today’s small businesses is lack of access to capital”. Banks are more likely to approve a loan to buy a franchise with a credible reputation, so financing your business may be easier if you choose to invest in a credible franchise like F45. While F45 Training does not offer financing, your sales team can help guide you on where you can access capital.


No experience required

You don’t need to have prior experience to operate a franchise. The training provided by the franchisor ensures you gain the skills required to run the franchise. At F45 everything is tailored to be as simple as possible; the incredible success of the fitness franchise could be due to the fact that it has made the process of opening a new studio very easy, wherever you are in the world.

Trade name

A key benefit in the franchise business model is that, as a franchisee, you are given the right to trade with an established name, logo and style, which is not the case when you start an independent business. While your franchise won’t be immediately distinguishable from other franchises in the network, you can make customers aware of local ownership. 

Buying power

According to Small Business, “because a franchise consists of several entities doing business under the same banner, its purchasing power can be mighty”. As a franchisee, you benefit from the negotiating power of the franchisor. From brand awareness, major global partnerships, spokespersons, and marketing campaigns, having a big brand behind your own franchise helps drive sales and leads for your local market.

While the success of a franchise depends on several factors, if you do your research well and find a franchise that suits you, it can be extremely beneficial. Franchise opportunities like F45 training, are a great opportunity to take advantage of. Their success rate almost guarantees that your franchise unit will enjoy the same success.

F45 Training is a global fitness training community specializing in innovative, high intensity group workouts which are fast, fun and proven to get rapid results for members. Endorsed by celebrities and athletes alike, F45’s popular training method, together with its low-cost, highly systemized business model has seen this fitness phenomenon explode across the globe, with over 1,300 franchises sold across 36 countries.

Own an F45 franchise  |  Find an F45 studio

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