Franchisees Should Get Comfortable with Being Uncomfortable

If you are a business owner or aspiring to be one, you will probably understand the idea behind the phrase ‘get comfortable with being uncomfortable.’ This phrase may seem intimidating at first, but when you dissect it piece by piece, you can truly understand the value of living by this kind of philosophy.

It is important to know that your journey as an entrepreneur will undoubtedly be the greatest adventure you have ever been on in your lifetime. When the phrase ‘get comfortable with being uncomfortable’ becomes your new motto as a business owner, there may be a shift in your mentality and the way you approach your business. 

F45 Training chooses to empower our franchise owners and encourage them to approach the possibility of starting a business. Allow us to explain how we have built one of the fastest growing fitness franchises in the world—by simply being uncomfortable—and why it could work for you. 

Rise Up to Challenges; Don’t Back Down

Taking the leap of faith and starting a business can be intimidating, and often times, people will look for any little excuse to back out because they are afraid. While we understand that it may seem scary to open your own business, we can assure you that it’s not! Here’s how: we provide a network that will support you through the good times and through the bad, should you face any.

We empower our franchise owners to welcome the idea of challenges, because quite frankly, there’s no challenge that we can’t overcome together as a community. While we understand it may be uncomfortable to push through situations that feel ‘foreign,’ such as learning how to market a new business or how to find an investor to partner with, we know one thing is for certain—it is doable. 

Repeat that again to yourself: it is doable. 

When you have a strong network, much like F45 Training has, you can take on pretty much anything. As a community, we rise up to challenges and we look inward to solve issues rather than run away from them. We don’t back down or settle. 

Try New Things

How many times did your parents tell you to try something new as a child because according to them: ‘You don’t know you don’t like it if you don’t try it!’ While that held true for broccoli and extracurricular activities as children, it also holds true to starting a new business venture and investing in something new. 

If you are interested in opening a fitness franchise, but don’t feel confident that you fully know what you are doing, know that you are not alone. Our franchise network has some seasoned investors in it, but it is also made up of people who have a general passion for fitness or simply wanted to take the leap and try something new. 

By getting settled and tapping into those general feelings of excitement and thrill, they have been able to far outweigh the feelings of discomfort. We have carefully created a support system for our franchise owners that will allow them to step out of their comfort zone and into a place where they are empowered to try something new and exciting. When you mix those two things, a beautiful new business plan is formed and that is a very beautiful thing. 

Lean On Your Tribe

It should go without saying that your surroundings greatly affect your attitude. If you constantly hang around people that tell you that you cannot accomplish something, you are going to start believing them and thus, may stop trying. The same goes for business. You should surround yourself with like minded people that push you to power through the uncomfortable times because they know you are going to come out on the other side, as a stronger and better business owner. 

That being said, F45 Training offers its franchisees a unique opportunity to be a part of a community that will push you towards greatness, while providing you with the tools necessary to achieve it. We give our franchisees the ability to learn all about the ‘tips of the trade’ and how to open a successful fitness franchise. That way, so they can continue to stand on their own two feet. 

We understand that opening a new business is a new venture for some, and that may cause some temporary discomfort or uncertainty, as many people are not seasoned professionals in every department that it takes to open a business. There is absolutely no need to feel intimidated or be paralyzed by the fear of doing something new. There is so much beauty in learning how to do something new, and we are here to help every step of the way. Our support system includes: 

  • Marketing 
  • Management Systems
  • Accounting Systems 
  • Membership Recruitment

Our F45 tribe is filled with people who will push you to your limits in the most constructive and positive way. If you want to do business with the best of them, you have to learn to operate like them. Get comfortable with growing. Get familiar with the idea of temporary discomfort and hard work that will pay off. Together, we are taking the fitness industry by storm and we want you to be a part of that.

F45 Encourages Franchisees to Get Comfortable with Being Uncomfortable

Photo: Flickr

Franchisees Should Get Comfortable with Being Uncomfortable



This could be a life changing opportunity.


Own An F45