In the modern world, we’re increasingly time-poor. Holding down a good job, keeping your family healthy and happy and getting to spend time with friends are all difficult things to balance while you’re being pulled in a million different directions. And aside from all this, you also need to find time to look after your health and well-being.
For these reasons, group fitness is becoming an increasingly popular option for people looking to manage their time and health more effectively, while also getting to enjoy socializing and connecting with people who share similar interests.
But the benefits of group training extend beyond fitness—its continued growth makes it an attractive investment area for those looking to get into the health & fitness industry. The same benefits that come from training as a team extend to a franchise system like that of F45 Training. It’s a structure that motivates, supports and empowers its members, delivering fitness and business results alike. Here are a couple of things we’ve learned in the 7 years we’ve been in the group training game:
The power of real world connection.
It’s true that while technology has made us more connected than ever before, the quality of those connections isn't always great. No amount of emails, Instagram DMs, or Facebook friends will ever compare to getting to know someone face-to-face and taking part in a meaningful activity together.
This insight is one of the cornerstones of F45's approach to training. Our members work as part of a cohesive team in each and every workout, not only to improve their health and fitness but also to forge friendships and get even better results than if they had chosen to go it alone.
First off, one of the most difficult things about training is simply turning up. It’s especially hard on those mornings when you didn't get enough sleep, are a little sore from yesterday’s workout, or have a ton of other stuff to do before getting into the office.
Being part of a group class, however, means that you are accountable to other people and gives you a commitment that can’t easily be brushed aside. After all, your training partners will notice if you’re not there, and a bit of friendly competition will also make you more reluctant to fall behind the pack by skipping too many workouts.
This also applies to being part of a franchise. While entrepreneurs and franchise owners are often motivated self-starters, it really helps to have people who share your values alongside you in the trenches, keeping you inspired and on track. F45 Training also makes it easy for franchisees to keep in touch, and not just through digital interfaces and technology. Regular catch-ups in the real world mean that franchisees get to see where other studios around the globe are getting it right. Just like group training, working as a team via our franchise system keeps every F45 franchisee inspired by and accountable to a community of like-minded humans.
Motivated to do more.
Not only does group training help people stay true to a plan and workout harder, but being one of the world’s fastest-growing fitness networks also inspires our franchisees to accomplish more.
The F45 Training system gives members a fun, high-energy environment that encourages them to work much harder than if they were training alone and our franchise system does the same. Regular updates from our network keep franchisees armed with constant insights and valuable learnings designed to help them make the most of their business opportunities. Additionally, it definitely helps to see fellow franchisees being inspired to give everything they can when it comes to building a successful studio.
There’s something about seeing the person working alongside you giving it all he or she has that will push you to give a little more, too. Over the longer term, that extra effort adds up exponentially and is sure to make a real difference to your results.
Also, while people might feel intimidated training alongside people fitter, stronger, or more accomplished than them, this can actually be a highly motivating factor. Seeing people around you crushing it is sure to make you realize that you can do the same. Group workouts provide motivation and a means to track improvement in ways that training alone simply can’t. Similarly, being part of a cohesive and supportive franchising system empowers owners by giving them the tools they need for success and inspiring them to new heights.
In the words of motivational speaker Jim Rohn, “You are the average of the five people you spend the most time with." His thinking is that the people we spend most of our time around shape who we are—their ideas influence our own, and eventually we start to act like they do and hold the same things important.
Every F45 Training studio is filled with people trying to be better today than they were yesterday. Every member of our global network is always willing to put in the hard work and effort to get there. It creates an inspirational and positive environment where both members and franchisees feed off each other’s excitement and push to be the best they can.
A true sense of belonging and community is something that F45 pushes to create across every touchpoint of our business. It stretches the value of what we do far beyond creating a desire to simply show up and put in the hours. It translates into a positive and nurturing environment that keeps members coming back for more and lets our franchisees reap the benefits of a system designed for success.