Top Motivating Factors to Become a Business Owner

Franchise Ventures released its latest Franchise Insights, where they took a deep dive into the motivating factors behind why individuals desire to become business owners. Everyone has their own motivators and reasons for changing up their lifestyles. Whether it’s to escape corporate life or to simply find something that better aligns with your passions in life, every reason is valid, but some are more common than others.

The reasons varied, but mostly reflect the desire for people to take control of their future and become more secure in their career choices.

Below is a full snapshot of the top reasons for owning a business based on the data collected by

As you can see, ‘be my own boss’ topped the list as the number one reason why individuals were interested in leaving their current role and becoming a business owner, followed by income potential and lifestyle rewards. These top three reasons are powerful, as they paint the picture that people are seeking out something greater than just having a job that will pay their bills and keep them at bay. People are starting to seek out something more: something worth celebrating when they wake up each morning.

F45 Training has taken these types of sentiments into consideration when setting up our scalable business model. We know people come to us to start a new chapter in their lives, one that can offer them more than what they’ve been given in their past jobs. Having said that, we have put together a team of experts that can help those who inquire to learn more about F45, our mission and values, our scalable business model and how that fits into their personal or professional goals. Our goal is to be a valued resource for those who aim to be their own bosses and seek out a new stream of revenue.

The F45 opportunity is one that is exciting and potentially life changing, and we don’t take it lightly that people put their trust in us to help change the trajectory of their life and career. When an individual takes the leap of faith to become an entrepreneur and chooses to open their own business, he or she puts a great deal of faith in that business to help them get to where they want to be. As a franchisor, F45 works incredibly hard from day one to ensure that our franchisees are set up to achieve their goals, whatever those may be.

For example, someone who is seeking out opportunities to become their own boss and set their own schedule may be perfect for the F45 franchise opportunity because they can do just that. Our business model allows individuals to be as involved (or not involved) in the day to day process as they would like to be. If the franchise owner would prefer to be a hands-on business owner and boss, they have every opportunity to simply hire a great team under them to assist them with their studio. On the flipside, if they want to simply be an investor and reap the financial benefits only, they can hire someone to run the day to day duties that are required with owning an F45 studio.

If someone is interested in simply feeling more fulfilled in their day to day career choices, get out of the rat race of the corporate world or simply build a more steady stream of income, F45 may be a step in the right direction. No matter what the rational is, F45 Training has something to offer and a system that can potentially help fulfill those goals.

Bottom line is this: investing in F45 Training gives our franchisees a chance to make their dreams a reality. No matter what the motivating factor is in their inquiry into becoming a business owner, we are there to help them make an informed decision. Our team has made a commitment to assist our franchisees from the moment they inquire about owning their own studio to the time they attend our 5-day induction.

No matter what their motivating factor was to get involved in the F45 community, HQ is here to help keep them inspired to push forward to achieve their goals. We are in the business of changing people’s lives, and that includes our franchisees in addition to our members’ lives.

Are you ready to change your life? Let’s discuss your motivation for making a career change and how we can best support you in achieving your goals. Reach out to us today!



This could be a life changing opportunity.


Own An F45